BHPH February 27, 2024
10:15 am - 11:00 am

BHPH Underwriting is a Team Approach


Hear seasoned dealers discuss how they make sure everyone on their team understands the importance of getting the right customer in the right car. Could underwriting start at the auction or even sooner? In this session, panelists will answer this question and many more to help build an underwriting team philosophy.

11:15 am - 12:00 pm

Show Me The Money! How To Fund Your Business


The old saying is true – you must have money to make money. Finding the right money is the difficult part. Finding money when money is tight, is even harder. Your business needs money to thrive and in this session NIADA BHPH Senior 20 Group Moderator and Consultant, David Brotherton, will walk you through ways to find the right capital to help your dealership thrive.

9:00 am - 9:45 am

Best Ideas From The BHPH Dealer Forum


At NIADA’s BHPH Dealer Forum dealers walked away with a list of best ideas. In this session, attendees will share those ideas including, make-ready lead generation, collections, technicians' pay and more. If you didn’t make the BHPH Dealer Forum, don’t miss this session.

10:00 am - 10:45 am

BHPH Reconditioning Isn’t Patchwork


How you recondition your vehicle on the front end can be a predictor of how the loan will perform on the back end. Setting your customers up for success can pay off for you financially and reputationally. NIADA Senior BHPH 20-Group Moderator and Consultant Bill Elizondo will teach you the top reconditioning habits to set the vehicle, the customer and you up for success.

2:15 pm - 3:00 pm

What Your Customers Are Saying, Even When They Aren’t


Customers talk, even when they don’t. Sometimes the message you need to hear is the one they say when they don’t come back. There hasn’t always been a focus on customer retention in BHPH. Retaining your current customers and getting more customers from them is a key to success any BHPH dealer can vouch for. NIADA Senior 20-Group Moderator and Consultant Ben Goodman will share practices on retaining your customers and gaining their referrals to build your long-term success.

3:15 pm - 4:00 pm

It's All About The Process... To Create More Sales!


Let’s face it, you have a process, even if you don’t. The point is…you need a defined process to help you and your customer get the most out of the experience. Industry expert and current Florida IADA Executive Director, Chuck Bonnano, knows a thing or two about creating an effective process that fits your dealership and maximizes your profits. If want to improve your process to improve your profits, you must define the process first.

9:00 am - 9:45 am

Know Your Numbers and Thrive


There is certainly more than one way to be successful as a BHPH dealer, but the analytics don’t lie, and “just sell more cars” is never the answer. These two dealers talk about the eight to 10 numbers they review each month to determine the health of their dealership and create a road map of where to go. If you are a new BHPH dealer or struggling to understand what you should be measuring, don’t miss this interactive session with successful dealers discussing real numbers.

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