{"id":6875,"date":"2026-02-25T14:23:33","date_gmt":"2026-02-25T20:23:33","guid":{"rendered":"https:\/\/niada.com\/dashboard\/?p=6875"},"modified":"2026-02-26T10:36:31","modified_gmt":"2026-02-26T16:36:31","slug":"boost-your-marketing-with-education-at-the-2026-niada-convention-and-expo","status":"publish","type":"post","link":"https:\/\/niada.com\/dashboard\/boost-your-marketing-with-education-at-the-2026-niada-convention-and-expo\/","title":{"rendered":"Boost your marketing with education at the 2026 NIADA Convention and Expo"},"content":{"rendered":"\n<p>The NIADA Convention and Expo features more than 50 hours of education on nearly every aspect of a dealership, including how to boost marketing to get customers in the door.<\/p>\n\n\n\n<p>A large percentage of the education is led by dealers, offering the best tips and practices to their fellow members in the industry.<\/p>\n\n\n\n<p>\u201cThat Convention is where you go if you\u2019re a used car dealer,\u201d said Nick Markosian of Markosian Auto in Salt Lake City, Utah. \u201cYou get to meet up with all your vendors and you get incredibly cool nuggets from fellow dealers. There are tons of dealer panels, and for me, personally, hearing from people who are actually boots on the ground and getting advice from them is just huge for me. I bring my whole crew out.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Join Nick Markosian at the 2026 NIADA Convention &amp; Expo\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/hmyiSS3gkCI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Early-bird registration is now open at <a href=\"http:\/\/niada.com\/convention\">niada.com\/convention<\/a>. The current dealer member rate is $545 per person, a $300 savings from the on-site registration fee of $845.<\/p>\n\n\n\n<p>Hotel registration will also open with a special discount rate of $249 per night\/plus resort fee and taxes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-1024x1024.png\" alt=\"\n\" class=\"wp-image-6899\" style=\"width:211px;height:auto\" srcset=\"https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-1024x1024.png 1024w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-300x300.png 300w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-150x150.png 150w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-768x768.png 768w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-80x80.png 80w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-110x110.png 110w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-380x380.png 380w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-550x550.png 550w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-800x800.png 800w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1-1160x1160.png 1160w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Tracy-Myers-1.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>The discounted hotel rate ends May 20 or when the room block is sold out.<\/p>\n\n\n\n<p>Dealers will hear from successful dealers on how they are attracting customers and getting the most bang out of their marketing.<\/p>\n\n\n\n<p>Tracy Myers of Frank Myers Auto Maxx in Winston-Salem, North Carolina, will present \u201cFrom Crickets to Chaos: Marketing that Blows Up Your Lot in 2026.\u201d Myers will arm dealers with traffic-driving marketing strategies.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-1024x1024.png\" alt=\"\" class=\"wp-image-6901\" style=\"width:218px;height:auto\" srcset=\"https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-1024x1024.png 1024w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-300x300.png 300w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-150x150.png 150w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-768x768.png 768w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-80x80.png 80w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-110x110.png 110w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-380x380.png 380w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-550x550.png 550w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-800x800.png 800w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones-1160x1160.png 1160w, https:\/\/niada.com\/dashboard\/wp-content\/uploads\/sites\/2\/2026\/02\/Meg-Jones.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Meg Jones of Ace Auto Sales in Fyffe, Alabama, will teach dealers how to drive traffic with video during \u201cDominate Video Marketing \u2013 No Dancing Required.\u201d Jones will give dealers a \u201cplug-and-play\u201d strategy to video marketing utilizing time-saving production tools.<\/p>\n\n\n\n<p>New education is being added to the lineup each week. Check out <a href=\"http:\/\/niada.com\/convention\">niada.com\/convention<\/a> for the latest details.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"The NIADA Convention and Expo features more than 50 hours of education on nearly every aspect of a&hellip;\n","protected":false},"author":1,"featured_media":6862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_grid":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3,8],"tags":[],"class_list":{"0":"post-6875","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-industry","8":"category-niada-news","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/posts\/6875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/comments?post=6875"}],"version-history":[{"count":0,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/posts\/6875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/media\/6862"}],"wp:attachment":[{"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/media?parent=6875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/categories?post=6875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/niada.com\/dashboard\/wp-json\/wp\/v2\/tags?post=6875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}