Ilana Shabtay
1 post
Ilana is an experienced marketer, innovator, and growth hacker with an expertise in digital marketing and artificial intelligence. With a background in sales and enterprise partnerships, she is always thinking about fostering new relationships to grow business. Ilana sits on the Expert Panel at Dealer Marketing Magazine and has spoken at several conferences including Digital Dealer and CBT News. As VP of Marketing at AutoLeadStar, Ilana oversees the entire marketing strategy driving inbound leads and brand recognition for the company.
Why dealerships must understand the relationship between CRMs and CDPs
Every dealership marketer has probably now heard about the importance of customer data platforms (CDPs) for their dealership…