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Sales & Marketing
10 posts
New dealer-led education sessions announced for NIADA Convention and Expo
Dealers Tim Evans, Jon Turan and Jeff Watson will be headlining sessions as part of the ever-growing education…
AutoSweet selected as NIADA National Corporate Partner
AutoSweet, a leading digital marketing and advertising company serving the automotive industry, has been selected by the National…
How to get started with vehicle listing ads
Now more than ever, people are starting their research for a new car online. In fact, a Google/Kantar…
Why dealerships must understand the relationship between CRMs and CDPs
Every dealership marketer has probably now heard about the importance of customer data platforms (CDPs) for their dealership…
The tree amongst the forest
It’s easy to look at the crown of a tree and be in awe of the leaves changing…
Brand strategy: It’s all in your promise
A brand promise is powerful. It articulates what customers can expect from their interaction with your company. Every…
5 reasons a good online reputation is absolutely essential
Online reputation may seem like an abstract for some used car dealers, but it is crucial for businesses…
Top 5 SEO considerations for dealers in 2022
One way to look at your SEO efforts is to compare them to something you know well…sales. As…
10 tips to close more car deals
When we talk sales, we often talk about closing the deal. But when it comes to used cars,…
How the new Apple iOS 15 update affects email marketing campaigns
Every new privacy policy change by any of the big tech companies has the potential to frighten email…