It’s easy to look at the crown of a tree and be in awe of the leaves changing their colors and the expanse of its branches. We’re easily drawn in. However, the leaves don’t tell the whole…
A brand promise is powerful. It articulates what customers can expect from their interaction with your company. Every brand has one. Ideally its one you create and want to own. Developing your…
If It’s Not On Paper, It Doesn’t Exist There is a Chinese proverb saying, “A journey of a thousand miles begins with a single step.” Well, it’s especially true…
4 ways employee retention benefits your dealership
The pandemic labor phenomenon known as the ‘Great Resignation’ is predicted to continue into 2022 – almost half of employees are looking for a new job or plan to soon. This…
Compliance guidance for the revised FTC safeguards rule
Data breach after data breach, the FTC enforced its own Safeguards Rule, which took effect in 2003. Witnessing that companies were not living up to expectations, the FTC changed the Rule in…
