Affordability is one of the most pressing issues in the used car vehicle today.
With interest rates increasing to 10.26 percent, the average monthly payment topped $526, according to the fourth quarter report by Experian. Delinquencies are already rising, and consumers are looking for options in the used market. Due to all these economic factors, NIADA Senior 20 Group Moderator Ben Goodman pointed out, it is a good time to be a dealer in the buy-here, pay-here (BHPH) or lease-here, pay-here market.
Goodman will spend two days next month training management for BHPH/LHPH dealers during a session in Irving, Texas. The 12-hour course over two days is April 12 and 13.
“The management training is for existing BHPH owners, general managers and services managers. We’re going to go into specific BHPH internal processes and operating guidelines, how to recruit, train and develop people, and sales.”
Ben Goodman, NIADA 20 Group Moderator
“The management training is for existing BHPH owners, general managers and services managers,” Goodman explained. “We’re going to go into specific BHPH internal processes and operating guidelines, how to recruit, train and develop people, and sales.”
Goodman has spent nearly 30 years training and leading high-achieving sales teams in the subprime and BHPH markets, including 11 years with the nation’s largest BHPH franchise. From running a single BHPH store to managing multiple points, Goodman’s leadership and expert understanding of every BHPH discipline significantly improved the operational performance at every stop.
During the management training session, attendees will be guided through lessons on operational efficiency, customer service and increasing product value through interactive discussions, lectures, tools and templates. The smaller class setting will allow plenty of time to ask questions and interact with Goodman.
By the end of the class, they will leave with tools to help them structure BHPH/LHPH service department personnel effectively, manage inventory through the reconditioning process, minimize comebacks due to quality control procedures, improve scheduling and parts ordering processes and maximize service-to-sales revenue opportunities.
“It’ll cover the entire process from the general manger perspective. Anyone who is a general manager will profit from this class,” Goodman said. “I’m excited. It’s going to be a good class.”
For information and to register click here. Find information on other NIADA classes at niada.com.
