BHPH service management class to help improve shops

With used vehicle inventory remaining tight and the wholesale prices of vehicles escalating, there’s an added need for service departments to work efficiently in handling reconditioning and post-sale service.

According to first quarter numbers from Cox Automotive and Dealertrack, the days of supply of vehicles are down 21 percent, 536,000 units, year over year. Wholesale costs of vehicles are up significantly, increasing another 0.4 percent last week. Even the cost of parts have increased due to supply shortages.

Unlocking the keys to improving the shop and reducing costs will be the focus of the NIADA BHPH Service Management class led by NIADA Senior 20 Group Moderator Ben Goodman April 12 to 13 in Irving, Texas.

Goodman, who has spent nearly 30 years training and leading high-achieving sales teams in the subprime and BHPH markets, including 11 years with the nation’s largest BHPH franchise, said this topic has been broached with him by many dealers during training sessions and 20 Groups meetings.

“I designed this course based on your feedback and believe it will be a benefit to you, your service managers, and your general managers. Basically, anyone who has a hand in managing your service departments will get something out of this course.”

Ben Goodman, NIADA Senior 20 Group Moderator

“Many of you have talked to me about improvements you’d like to make in your shop,” Goodman said. “I designed this course based on your feedback and believe it will be a benefit to you, your service managers, and your general managers. Basically, anyone who has a hand in managing your service departments will get something out of this course.”

In the 12-hour course, Goodman will focus on reconditioning and post-sale service. During the reconditioning section, he will cover staffing, reducing reconditioning costs, parts management, improving shop efficiency and building and maintaining a full front line of vehicles. During the post-sale service segment, Goodman will address effectively managing customer appointments, installing and training employees on how to overcome obstacles and reduce tension, reducing warranty and good-will costs and increasing customer pay.

“Your teams will come back with a reconditioning process they can start using right away, and an action plan to improve the post-sale customer interactions, while reducing your overall costs,” Goodman said.

The cost of the course is $549 for NIADA and 20 Group members. The group rate for NIADA members is $495 per person. The non-member fee is $695.

Registration closes Friday, March 31. Register here.

See other NIADA courses at niada.com/course-schedule.

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