New education announced for NIADA Convention

Register now for next Supercar Driving Experience drawing

NIADA this week announced new education sessions for the 2025 NIADA Convention and Expo aimed to help dealers boost profits and efficiency.

Early-bird registration remains open for the Convention June 23-26 at the Fontainebleau Las Vegas, with the second drawing for the NIADA Supercar Driving Experience sponsored by AutoZone and ALLDATA set for Friday, Feb. 28. Ten registered dealers will win the opportunity to turn laps in supercars at the SpeedVegas track on Monday, June 23, the first day of the NIADA Convention and Expo. Winners will be announced March 5. Those not selected in the first two drawings will be in the pool for the remaining drawings to be held prior to the close of early-bird registration May 23.

Register now at niada.com/convention. The early-bird price for NIADA members is $545 per person ($845 per non-member). A discount is available for multiple registrations from the same dealer group.

Discounted rooms for $219 per night are available at the Fontainebleau Las Vegas until May 23, but may sell out before that date. Book your room here.

The exciting lineup of breakout education sessions and panels will be led by some of the nation’s top dealers and industry experts in five areas – BHPH, retail, marketing, compliance and management.

The featured sessions this week are:

It’s Time to Tune Up Your Service Department

Panelists: Donald Sullivan, Sullivan Auto Trading, Inc., Norfolk, Virginia;  Joseph Mallette, American Auto Brokers, San Antonio, Texas; Nick Nyhus, Nyhus Family Sales, Inc., Perham, Minnesota

Your service department must be operating as efficiently and effectively as possible. Our panel of experts will share metrics to help you determine if your service department needs a tune-up or is running like a fine-oiled machine. From getting your retail inventory ready for the frontline to servicing retail vehicles after the sale, they will cover it all.

 Two Simple DIY Tools for Measuring BHPH Profitability and Cash Flow

Presenter: Jim Rhoads, BHPH/LHPH Coach, White Hat Coaching

BHPH dealers are busy! They don’t get enough time at their desk. In this session, Jim Rhoads will walk attendees through how to use these two new free tools to look at profitability and cash flow.

Driven to Compliance: Navigating Federal and State Laws in the Trump 2.0 Era

Presenters: Eric Johnson, Partner, Hudson Cook, LLP; Mark Metrey, Associate, Hudson Cook, LLP

In the rapidly shifting regulatory landscape under the Trump 2.0 administration, dealers face unique challenges and opportunities. This session will explore the importance of staying compliant with federal and state laws, provide insights into how the administration’s policies impact the automotive industry, identify key areas of legal exposure, and explain practical strategies to safeguard your business.

20 Groups – What They Have Done for Me

Presenters: Dan Grosvenor, 5 Star Auto Plaza, St. Charles, Missouri; Elisabeth Taylor, iGo Group, Columbia, Kentucky

Have you ever wondered why so many dealers join 20 Groups? This is your opportunity to ask. Our longtime members will share their 20 Group experience and the impact on their dealerships. No question about 20 Groups is off the table. 

Full Throttle Marketing: Rev Up Your Dealership’s Sales

Presenter: Tracy E. Myers, Frank Myers Auto Maxx, Winston-Salem, North Carolina

In this fast-paced session, attendees will discover how to create powerful attention-grabbing marketing campaigns to generate leads and drive sales to grow your dealership and dominate your market. Learn message-crafting strategies to convert leads, leverage data to target the right audience, and measure success to maximize ROI.

Register today for the NIADA Convention and Expo. Also see the full list of education at niada.com/convention. 

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