Jason Berry didn’t mind opening his wallet to help the NIADA Foundation Thursday to score a nice ride.
The owner of Action Auto Sales and Finance in Lehi, Utah, captured with a bid of $21,200 a beautiful 2016 BMW X1 during the Manheim Auction at NIADA Accelerate Thursday.
“It’s a good cause. I’m always willing to support a good cause and help the association,” Berry said. “The association has been awesome to us. This show has been amazing. We’ve been able to onboard several customers to our software company.”
Berry is the co-owner of Carketa.
Berry’s newest acquisition is expected to go straight into his inventory at his dealership. The 2016 BMW X1 has just 53,000 miles.
“I know I can sell it, a 2016 with less than 60,000 miles,” Berry said.
Manheim donated the vehicle to benefit the NIADA Foundation.
“Manheim is excited about supporting the NIADA Foundation and its annual charity auction at this year’s convention to help raise funds to benefit inspiring causes within the automotive community,” said Danny Brawn, Manheim Nevada general manager. “Giving back is an important part of our culture and this vehicle donation reinforces that commitment.”
It was 11th consecutive year, the NIADA Convention and Expo included the auction of a front-line ready used vehicle to benefit the NIADA Foundation.
The NIADA Foundation coordinates the association’s commitment to charitable giving and education.
In addition to making numerous donations to charities nationwide and providing matching funds for local charitable projects, the Foundation has raised hundreds of thousands of dollars to assist members of the automotive community affected by hurricanes and other disasters, and has established endowments that fund university scholarships for students pursuing careers in the automotive industry. The Foundation also awards one $10,000 scholarship to an exceptional Northwood University student completing their Automotive Marketing and Management degree.
In the past 15 years, the Foundation has awarded $356,500 in college scholarships to help young people continue their education in the automotive industry.
The benefit auctions have now raised more than $270,000.