You’ve seen the bumper stickers, you’ve heard it around town, “You wouldn’t understand, it’s a Jeep thing.” Well, this year it’s also an “NIADA thing” because we are auctioning off a 2019 Jeep Wrangler Unlimited Sahara at the 2026 NIADA Convention & Expo.
Each year, Cox Automotive generously donates a vehicle for auction to support the NIADA Foundation. All proceeds from the vehicle auction directly support the foundation’s initiatives towards charitable efforts nationwide. The foundation provides emergency relief to fellow dealers and others in the automotive community devastated by natural disasters along with support for education and training for students interested in entering the automotive industry.
The vehicle auction will take place on Tuesday, June 23 at 6:30 pm at the NIADA Dealer Lounge in the convention expo hall. So, if you’ll be in Denver, set a reminder and come ready to bid!
